EXPERIENTIAL DESIGN
Client: Tod's
Employment: Andrea Caputo
Employment: Andrea Caputo
For Milan Design Week, Tod’s presented an exhibition centred on hybridisation, exploring the dialogue between traditional craftsmanship and evolving technology. Five primitive structures were reimagined with modern materials, each housing a video interview with one of eight influential creatives discussing their perspectives on contemporary life. The exhibition invited visitors to reflect, in this ever-changing world, on construction technologies and the techniques lost through the transition from manual to industrial, and now technological, building practices.